Advanced Marketing Platform

xDash

In the fragmented digital advertising space where budget allocation is distributed across various platforms and publishers, there are enormous challenges in monitoring, evaluating, and comparing performance across the various channels. X-Dash aims to address these complexities.

How it works

Secure and automated payouts

01

Connect your bank

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02

Set up invoices

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03

Schedule payment

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CrossRoads features

Platforms tailored to your needs

Advanced Bidder

Media Buying

Yield Optimization

Reporting

Ad-Server

Attribution

xDash

Data Aggregation & Visualization Forecasting

In the fragmented digital advertising space where budget allocation is distributed across various platforms and publishers, there are enormous challenges in monitoring, evaluating, and comparing performance across the various channels. xDash aims to address these complexities.

xDash offers a holistic and comprehensive visualization of all your budgets on one platform. It seamlessly integrates into any asset through a simple API, allowing it to efficiently retrieve and structure data, providing the advertiser with a complete overview of all budgets and campaigns. 

xDash provides daily/event based alerts on any scenario or ongoing trends via email or Telegram notifications (at the client’s request).

Real-time measurements

Measurement & Attribution

xDash offers real-time cross-device measurement and attribution capabilities through the effective utilization of:

  • IP Matching

  • Device Graph with over 100+M US households
  • Location Data
  • MMPs integration
  • Client CRM integration

In fact, we have such strong confidence in the exceptional performance that Leap4 delivers to its clients that we've boldly chosen to show off, proudly be compared to others and foster absolute transparency through the ingenious medium of xDash.

xDash

How does it work?

  • CTV ads are delivered through CTV advertising platform and being displayed in a household’s TV.
  • xDash identifies and records the IP address, utilizing a device graph to determine any devices linked to that IP address.
  • User visits advertiser site on any household device and the event data is captured.
  • User’s journey is attributed and linked to any event/engagement with the advertiser’s site (foot and web).

Multi-Touch Attribution

Increase Reach

Social Media Engagement

Cross Campaign Data

Foot Traffic

Our solution De-dupe reach to monitor and control the frequency of ad exposures and allow marketers to measure how exposure impacts conversion.

Have any questions?

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